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Who says you're too young to start marketing? Over the weekend I was at a friends house for a few beers and a Chinese meal when we started discussing marketing in our businesses (he has his own business as well). One thing that came out was the fact that many people don't try something just . . . keep reading Business Prevention - How Can MarketingFile.com get it so wrong? In today's emerging economy I am still amazed at how many firms just don't get it and seem to have 'Business Prevention' departments working at full steam. Here's a classic example from MarketingFile.com making the customer jump through too many hoops. . . . keep reading David Ogilvy Talks Direct Response Marketing This short David Ogilvy video is essential viewing for internet and direct response marketers as it covers the core principles of direct response advertising (which many people miss completely) . . . keep reading Are you like our waiter on holiday? When running your own business, especially as an entrepreneur, there is a tendency to try and do several things at once and in retrospect you can often end up completing nothing fully. In this video update from Aruba in the Caribbean I explain how our waiter on holiday reminded me of how some people try and run a business. . . . keep reading Reading In Aruba - what books does Neil S take on holiday? A great quote I like is "The biggest learners are the biggest earners" and that is certainly true in our industry. However, there is a downside to always reading business books and in this video from the Caribbean Island of Aruba I explain why . . . keep reading More

Do You Back Up Your Data? Backing up of data is something we ALL should do...especially if our livelihoods depend on it. However I do know of business owners who do no back ups and it's only a matter of time before they hit a MASSIVE problem when a hard drive fails or a computer throws up the 'blue screen of death'! :-) Recently on the Internet Marketing Review Forum there was an excellent discussion about backing up data where several members shared their experiences and suggestions to... . . . keep reading Video Tutorial On Using Action Scripts in Photoshop To Create Stunning Product Shots A nicely designed product shot, whether that's an eBook, DVD, software box, membership card or anything else that you want... will enable your product to stand out. Discover how Photoshop Action Scripts can help you quickly create them. . . . keep reading Royalty Free Tunes As a member of the Internet Marketing Review you can download these Royalty Free Tunes to use in your product creations or in your infomercials. Main themes, underscores and stings are contained in these files ready for immediate use . . . keep reading Video Resource Form If you start to use 'other' people in the videos and DVDs you create then it's good business practice have that person (The Talent) sign a form that gives you permission to use their image without recourse or recompense. All that is required is a simple form that both parties sign. Use this template for your own Video Release Form. . . . keep reading Website Templates and Graphics If you want to pull together a professional looking website then the right template and graphics will give you the edge. Contained in this pack are several website templates including professional looking graphics, testimonial boxes . . . keep reading More